PŘIKRYLOVÁ, Jana; PÁTÍK, Ladislav. The Position of the Brand and Its Marketing Communication in the Crisis Period. Communication Today, [S. l.], v. 13, n. 2, p. 178–195, 2022. DOI: 10.0000/remy2j38. Disponível em: https://communicationtoday.fmk.ucm.sk/index.php/ct/article/view/55.. Acesso em: 19 apr. 2026.