PETER MIKULÁŠ; JAROSLAV SVĚTLÍK,. Execution of Advertising and Celebrity Endorsement. Communication Today, [S. l.], v. 7, n. 1, 2025. DOI: 10.0000/cah6sh07. Disponível em: https://communicationtoday.fmk.ucm.sk/index.php/ct/article/view/335.. Acesso em: 19 apr. 2026.