Is Media Literacy Still One of the Priorities for Policy Makers? Interview with David Buckingham and Alexander Fedorov

Authors

  • David Buckingham Loughborough University Author
  • Alexander Fedorov Anton Chekhov Taganrog State Pedagogical Institute Author

DOI:

https://doi.org/10.0000/hdm93b43

Keywords:

critical thinking, digital age, media education, media education policy, media literacy

Abstract

The interviews focus on the key question whether media literacy is still in the spotlight of contemporary society. The past decades has seen rapid development of professional and academic interest in the field of media literacy. The theoretical and practical issues that have dominated the field for many years have already drawn attention to the importance of this concept for the individual and for the society. In fact, the introduction of media education in schools and other areas of public life is still being confronted with many challenges. Moreover, the wide range of related problems is becoming less in the centre stage of policy making – at the European and non-European level alike. The interviews address questions about the priorities of educational policy, which should not be focused only on the topics that can directly contribute to economic growth and job creation. Particularly today, at the times of global conflicts and societal as well as cultural transformations, it is very important to develop the critical thinking of citizens – of course, in relation to the media and their society-wide actions and agendas.

Author Biographies

  • David Buckingham, Loughborough University

    David Buckingham is a scholar, writer and consultant specialising in young people, media and education. He is an Emeritus Professor at Loughborough University (UK) and a Visiting Professor at Sussex University (UK) and at the Norwegian Centre for Child Research. He was for many years a Professor of Education at the Institute of Education, London University, where he was the founder and director of the Centre for the Study of Children, Youth and Media; and subsequently a Professor of Media and Communications at Loughborough University. He is a leading internationally recognised expert on children’s and young people’s interactions with electronic media, and on media literacy education. He has directed more than 25 externally-funded research projects on these issues, and been a consultant for bodies such as UNESCO, the United Nations, UNICEF, the European Commission, Ofcom (the UK media regulator), and the UK Government.

  • Alexander Fedorov, Anton Chekhov Taganrog State Pedagogical Institute

    Alexander Fedorov is Deputy Director for Science of Anton Chekhov Taganrog Institute at the Rostov State University of Economics, Russia, and honourable president of Russian Association for Film and Media Education. He is also a member of the Russian Academy of Film Arts and Science, the Russian Union of Filmmakers, CIFEJ and FIPRECI. Professor Fedorov is the author of 20 books and more than 400 articles in media studies and media literacy journals. He has been a Guest Professor and research fellow in the Norway Association for Media Education (Oslo), the Central European University (Budapest), Kassel University (Germany), Maison des sciences de l’homme (Paris), the Kennan Institute, (Washington D.C.), Humboldt University (Berlin), Mainz University and Frankfurt University (Germany).

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Published

2025-05-02

How to Cite

David Buckingham, & Alexander Fedorov. (2025). Is Media Literacy Still One of the Priorities for Policy Makers? Interview with David Buckingham and Alexander Fedorov. Communication Today, 7(2). https://doi.org/10.0000/hdm93b43