The Changing Stereotypes in Popular Films STEM Themed: On Breaking the Traditional Rigid Values and the Popularisation of Science

Authors

  • Hasan Gürkan Girona University Author
  • Maria Carmen Echazarreta-Soler Girona University Author

DOI:

https://doi.org/10.34135/communicationtoday.2023.Vol.14.No.1.12

Keywords:

diversity, gender, high-budget film production, popular films, popularisation of science, STEM, stereotyping

Abstract

This study analyses STEM identities in STEM fields represented in popular films. The authors argue that the recently produced big-budget popular films directly or indirectly affirm STEM characters with their portrayal of STEM fields. This analysis focuses on how popular narratives can be an essential tool to communicate the idea that women can be scientists and how they can inspire young women to enter science. These narratives reflect a significant problem in the interactions between the audience and science. The audience thinks the scientists are heroes and the public expect that scientists will automatically accept scientific solutions to problems. Nevertheless, scientists find a solution in these films, and everything gets better. Thus, recent popular STEM-themed big-budget films provide identification with the audience and STEM characters. These narratives construct an alternative STEM discourse by breaking down gender stereotypes and dominant ideology. These films can be coded as films that produce ideology against the dominant ideology and patriarchy, especially regarding STEM, character and gender representation. There is a positive change in the hierarchical order in the STEM field and the representation of women and Others. And these representations do not have any marginalisation.

Author Biographies

  • Hasan Gürkan, Girona University

    Hasan Gürkan is a Maria Zambrano Fellow and a research member of the research team ARPA at the University of Girona in Spain and Associate Professor at Istinye University in Turkey. He holds his Ph.D. from Istanbul University’s Department of Radio, Television and Cinema. He did his post-doc research at the University of Vienna. He has written the books Counter Cinema and Journalism Practices. His research articles have been published in the journals such as Feminist Media Studies, Studies in European Cinema, Online Journal of Communication and Media Technologies, KOME: AN INTERNATIONAL JOURNAL OF PURE COMMUNICATION INQUIRY, Medijske studije, Acta Universitatis Sapientiae: Film and Media Studies, CINEJ Cinema Journal, Information & Media. He focuses on counter cinema, Hollywood Cinema, alternative media, cinema and representations, cinema-migration-transnational films and gender studies. 

  • Maria Carmen Echazarreta-Soler, Girona University

    Maria Carmen Echazarreta-Soler is the principal investigator of the research team ARPA. She received her Ph.D. from the University of Barcelona. She is a Professor in Audio-Visual Communication and Publicity at the University of Girona. In addition, she has held the Coordinator of Studies for the Bachelor’s degree in Publicity and Public Relations at the University of Girona. 

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Published

2023-04-23

How to Cite

Gürkan, H., & Echazarreta-Soler, M. C. (2023). The Changing Stereotypes in Popular Films STEM Themed: On Breaking the Traditional Rigid Values and the Popularisation of Science. Communication Today, 14(1), 192-207. https://doi.org/10.34135/communicationtoday.2023.Vol.14.No.1.12