Vol. 3 No. 1 (2012): Communication Today 1/2012

Published: 2012-05-02

Theoretical studies

• Era of uncertainty and accession into the age of „hunter-gamer“society

  6-19

  • PDF

  DOI: https://doi.org/10.0000/rv6ntw15

• Public relations in the trust management. Prolegomena

  Michał Kaczmarczyk (Author)

  20-29

  • PDF

  DOI: https://doi.org/10.0000/b1271m31

• Phenomenology Of Sound And Music In Horror Movies

  Tomáš Farkaš, Lenka Šurinová (Author)

  30-47

  • PDF

  DOI: https://doi.org/10.0000/xbp98r31

Research studies

• Media Reflection Of Death Vaclav Havel And Kim Jong Il In Social Media

  Peter Murár (Author)

  48-69

  • PDF

  DOI: https://doi.org/10.0000/v23s6416

• On The Theme Of Marketing Communication Side Effects

  František Zich (Author)

  7083

  • PDF

  DOI: https://doi.org/10.0000/gt44ad41

• Connection Of Chosen Economical Indicators With Development Of Medial Expenses In Non Specified Retail Segment

  Tomáš Fašiang (Author)

  84-96

  • PDF

  DOI: https://doi.org/10.0000/eqeg6d33

• How Many Offers Does Slovak Consumer Need?

  Veronika Hrabacková, Miroslav Sabo (Author)

  98-105

  • PDF

  DOI: https://doi.org/10.0000/nx7dk418

• Current Issues And Problems Of Marketing Communications Of Banks Regarding Young People

  Alena Kusá, Stanislava Bellová (Author)

  106-123

  • PDF

  DOI: https://doi.org/10.0000/nhr8rk79